Project Details
Overview
Nuvos is an AI agent service that helps businesses automate workflows, customer experiences, and digital operations with intelligent, human-like agents. Nuvos empowers modern teams to scale efficiently without losing the personal touch.
Scope of Work
Brand Identity, Visual System, Web Design, Presentation Decks & Digital Assets.
Duration
6 weeks.
As AI services continue to evolve, many businesses still associate them with complex, impersonal, or overly technical solutions. The challenge was to build a brand that inspires trust, feels intuitive, and clearly communicates how AI agents can create real business value.
Our strategy was to bridge futuristic design with clarity and warmth. The identity had to balance cutting-edge innovation with an accessible, human-centered tone.
Visual Direction
The visual system blends modular UI layouts with clean space, motion-friendly components, and a tech-minimalist style. Rounded elements and soft transitions help communicate the idea of AI that feels collaborative rather than robotic.
Color Palette
We adopted a fresh digital-forward palette with cobalt blue, off-white, graphite, and hints of gradient overlays. This balance reflects trust, intelligence, and dynamic energy, while remaining versatile across light and dark interfaces.
Typography
The type system combines a bold sans-serif for headings with a geometric, neutral body font. The typography reinforces clarity, professionalism, and modernity, ensuring technical terms remain digestible and engaging.
The final brand and web system positioned Nuvos as a premium, forward-thinking AI agent provider. The updated design system elevated trust and clarity, resulting in stronger user engagement and positive feedback from both technical users and decision-makers.
Client:
Nuvos AI
Date:
August 2024
Location:
Bali, Indonesia
